Free INNOVATION TACTICS Dissertation Example

Category: Business
Subcategory: Human resources
Level: College
Pages: 1
Words: 275
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Student’s Name Professor’s Name Course Title Date of Submission Innovation TacticsThe proposal regarding Apple is for it to adopt Augmented and Virtual Reality (VR/AR) technology. Based on the current trends, the sales of smartphones have stagnated for a long time due to the emergence of many competitors who produce outstanding products. I recommend that Apple adopt (VR/AR) technology to change its products to become more attractive to consumers. The change falls under the Transformational innovation, which is about changing the game. Adopting both the Augmented and Virtual Reality technology will allow the company to create products that will have the three-dimensional rendering and high field-of-view. Changing the tactics that the company has been using is important since it will allow it to create new products that will have a technology that its rivals do not have (Clayton, Michael, & van, 2013).  Question 2 Christensen's theory of disruptive innovation means that ...

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