Category: Business
Subcategory: Health
Level: College
Pages: 5
Words: 1375
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Student’s Name Professor’s Name Course Name The Mini Web Marketing Plan Outline Date Executive Summary The Lake View restaurant is a fast food restaurant that provides not only fast foods but also organic health foods. The meals provided are three-course meals and also take-outs. The competitors are Gloria Jean’s and Brumby’s bakeries which are franchises owned individually and form a chain of retail markets. The target markets for the food store are people working in the town area and also people from other business. The main strength of the company is high standards of cleanliness and excellent quality of food. The primary objective of the restaurant is to increase sales by enhancing the awareness of the organic food product which is the marketing strategy. The marketing strategies implemented are the utilization of the social media, online videos and paid online Ads on standard websites. The desired results for these outcomes are capturing customer interest in the o...

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